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- Too Lost Newsletter
Collab for the Crown 🏁
The deadline to submit your entry for Collab for the Crown has come to a close, but the excitement is just getting started 🙌
Over the next couple of weeks we will be thoroughly listening to every submission with T-Pain’s team. Mark your calendars for February 20th, when we’ll announce the finalists. May the best track win! 👑
Apple Music: Elevate Your Sound 🔥
Exciting news for independent artists! 🥳 Apple Music recently announced that songs available in spatial audio will receive a 10% increase in royalty payouts. Utilizing spatial audio boosts track visibility, with over 90% of Apple Music users embracing this feature. To experience spatial audio, compatible devices supporting Dolby Atmos, the software for spatial audio creation, are essential — primarily through Apple products.
If you’re interested in trying out Dolby Atmos, you came to the right place! Too Lost offers independent artists the opportunity to reach listeners in a new way by delivering spatial audio tracks to supporting stores and services.
Wondering what spatial audio sounds like? Pop in a pair of Apple headphones and up the volume for the best listening experience. 👇
Next Office Hours on 2/12 ✍️
On Monday at 12 PM PST / 3 PM EST, we have Megh Vakharia, Co-Founder and CEO of SymphonyOS, joining us for Too Lost Office Hours. We will be discussing music marketing for 2024. Bring your questions and your friends!
Artist of the Week: LÉA THE LEOX 🧡✨
Similar to the velvety vocals of artists like Yebba and Kehlani, LÉA THE LEOX (pronounced Lay-uh the Leo) is making waves in the R&B scene.
LÉA’s debut album “Purpose,” wasn’t born in a fancy studio; instead, the idea came straight from her bedroom during the pandemic. Without external noise or judgment, her writing became more vulnerable. LÉA reached out to Obie, her friend from music school, to help bring her songs to life. The six-track masterpiece is centered around themes of family and self-acceptance.
LÉA and Obie worked on Dolby Atmos, transforming her already mesmerizing voice into an immersive journey. The result is a beautiful, timeless album that feels like you’re right there with LÉA. Stream “Purpose,” here: https://too.fm/apejd90
My intention was to immerse listeners in my emotions, almost like an extension of my mind. Mixing and mastering “Purpose” in Dolby Atmos allowed me to convey the story fully.